One Chicago YouTube Channel

NBC ENTERTAINMENT

Editor & Producer

The Ask:

Merge the Chicago Fire, Chicago P.D. and Chicago Med YouTube channels as painlessly as possible. With a long summer hiatus, I was tasked to create buzz-worthy content to keep fans engaged year round.

The SOLVE:

Create a trailer announcing the merge and crossover content that will encourage Chicago fans to watch all three shows on Chicago Wednesdays. See below for samples of the videos I produced and edited.

THE TELL:

The channel merge increased subscriber growth and holistic fan engagement.

One Chicago, Many Hookups

Fans are drawn to the relationships within each show and how they crossover in the franchise, specifically the romances. I literally created a detective board of the many hookups throughout the show and how One Chicago really likes to “keep it in the family.”

Welcome to molly’s

At Molly’s bar, you’ll find CFD, CPD, and CMD characters hanging out, fighting, drinking, and making lots of Chicago memories.

one chicago jargon

This terminology tango emphasizes the technical jargon our One Chicago cast spews out in every episode. Come for the relationship drama, stay for the first responder storytelling.

THIRST TRAPS, GALORE

Ok— yes, people come to watch the action (and there’s loads of it), but it doesn’t hurt that the Chicago universe is made up of drop-dead gorgeous people. This video compiles the steamy moments between fan-favorite pairings.